Hospitality · Sample concept
Maison Noir
A property group given one voice and one rhythm
Scope
- Digital identity
- Social media management
- Client workspace
Note
A sample concept piece written to show how we structure work. No client results are claimed here.
Sample concept piece: a multi-property group given one recognisable identity and a consistent social presence.
01
The premise
Every property published as if it were a different brand, and head office spent more time correcting posts than making them.
02
The approach
A shared visual direction and content standard designed to make every property feel part of one premium brand.
03
The outcome
A clearer group presence, consistent campaigns and an easier way for stakeholders to review work.